Marketing Your Property

Date: 21st Jul 2020

How to Market Your Property

Ensure Your Property Matches the Right People with Tremains’ Advertising Options


To find a buyer who will meet the price you want to sell for, you need to market your property effectively. 

Luckily, Tremains can help bring your house into the property market and spotlight it through a variety of proven marketing strategies.

When working with sellers, our goal is to showcase your property to as many potential buyers as possible and ensure the best possible price is achieved. 

How to Effectively Market Your Property with Tremains


Online

Listing your property online is one of the most effective ways to reach potential buyers, as many people begin their house hunt on the web. Online listings offer 24/7 visibility, providing your property with exposure to local and out-of-town buyers actively searching for homes like yours. High-quality, engaging photographs showcase your home at its best, helping it stand out, attract attention, and generate enquiries—ultimately leading to a faster sale at the best price.

When you list with Tremains, your property will be visible on our own website, as well as other key real estate ad sites:

Additionally, we also keep a comprehensive digital database of keen buyers who are actively seeking property, and we email them the latest listings every week. Your property will be featured the week it is listed, ensuring it reaches the right people at the right time!

Signage

You’ve seen them around town—the eye-catching 'Tremains for sale' signs. This 24/7 sales tool is a crucial component of your marketing package, generating numerous leads and putting your property in front of a broad audience.

The real power of this engaging advertisement is that you’ll reach prospective buyers who may not even be actively looking for a new house but will be interested when they see your property. Signs help build local awareness, attract drive-by traffic, and lend credibility by showing that your property is professionally listed for sale.

In Print

Traditional marketing still plays a powerful role in real estate. Our in-house marketing team creates full-colour brochures, window displays, and open-home flyers to professionally present your property. These materials are displayed in our sales offices, handed out at open homes, and shared with potential buyers, providing a lasting impression they can take with them.

We also manage local marketing by delivering free ‘just listed’ cards to your neighbourhood. These printed pieces help spread the word among locals, who can easily pass on the material to friends or family looking to buy.

Open Homes

Open homes are one of the most impactful advertising strategies in the property market. They give prospective buyers a chance to experience your property firsthand by walking through the spaces, imagining themselves living there, and forming a genuine connection.

To make the most of this opportunity, the open home should be advertised with high-quality photographs taken by a property photographer to build anticipation. First impressions count, so professional staging is also highly recommended. A well-presented open home, guided by an experienced real estate agent, creates a welcoming atmosphere and allows buyers to explore the property with confidence and ease.

Looking to showcase your property’s full potential? Learn more in our guide to staging your home for sale.

Frequently Asked Questions


What is real estate marketing?

Real estate marketing is the process of advertising properties for sale through a selection of traditional and digital media. Marketing your property, especially with professional agencies like Tremains, gives you the best opportunity to achieve a successful sale, as it’s more likely to attract serious buyers.

Do you need marketing for real estate?

Yes! Marketing a property through proven strategies significantly increases the chances of selling it. Wider exposure, the opportunity to highlight key features, and heightened competition are just some of the many benefits of marketing your house.

How important is marketing in real estate?

Advertising plays a major role in the property market, especially when it comes to selling. When you market your property, you are carefully creating the first impression you want potential buyers to have. It allows you to control the narrative and emphasise the best aspects of your home to target the right audience.

What is the best marketing strategy for real estate?

Attractive visuals, including professional photography, virtual tours, and video walkthroughs, play a crucial role in real estate marketing. They capture attention and help buyers connect with the property. The most effective marketing plan combines multiple advertising channels to maximise exposure and reach every potential buyer. This often includes a targeted mix of local papers, social media advertising through platforms like Facebook, real estate websites, and well-run open homes.

Market Your House with Tremains’ Real Estate Agents


The most important marketing decision you can make when selling your home is working with an industry leader like Tremains. We understand the value of a strong marketing strategy and will craft a plan that encompasses traditional, digital and social media marketing. Trust our expertise to get you the exposure and successful sale you deserve.

Need advice? Our knowledgeable team is here to help. Contact us, find an agent or locate an office near you.